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CWT adds Slack to messaging support service



CWT has integrated Slack into its instant messaging support service, the travel management company announced on Wednesday (24 April).

The TMC’s multi-language messaging service is also accessible through Microsoft Teams, Workplace from Meta, WhatsApp and its myCWT app, and, according to the company, is used by more than 1,000 customers in 70+ countries.

“Many of our customers use Slack to facilitate team communication and collaboration, so this integration will make it even easier for their employees to contact us for assistance with their business trips,” said CWT chief product officer Erica Antony.

“We increasingly see travellers prefer to use messaging instead of phone calls or emails when they need support, so we are continuing to enhance this service to help them save time and be more productive,” she said.

According to CWT, which will soon be acquired by rival American Express Global Business Travel following a landmark $570 million deal announced last month, travel requests are fulfilled four times faster through messaging than by email, thanks, in part, to an AI-powered virtual assistant built into its service.

A previous version of this article represented Amex GBT’s intended acquisition of CWT as complete. BTN Europe regrets the error.

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